La Monarca Bakery & Ecolife Conservation
At La Monarca Bakery, I managed social media for a community of 40k+ followers, creating content that resonated with our Los Angeles-based Latinx audience and strengthened our brand’s mission to 'Save the Monarchs' in partnership with ECOLIFE Conservation. My strategy was to blend culturally relevant, visually engaging posts with data-backed insights to drive engagement, build brand loyalty, and advance our environmental goals. Each campaign highlighted the vibrant flavors of Mexico while promoting sustainability, balancing audience connection with our commitment to conservation. By aligning visuals, messaging, and mission, I cultivated a social media presence that truly represented the heart of La Monarca Bakery.
At La Monarca Bakery, I managed social media for a community of 40k+ followers, creating content that resonated with our Los Angeles-based Latinx audience and strengthened our brand’s mission to 'Save the Monarchs' in partnership with ECOLIFE Conservation. My strategy was to blend culturally relevant, visually engaging posts with data-backed insights to drive engagement, build brand loyalty, and advance our environmental goals. Each campaign highlighted the vibrant flavors of Mexico while promoting sustainability, balancing audience connection with our commitment to conservation. By aligning visuals, messaging, and mission, I cultivated a social media presence that truly represented the heart of La Monarca Bakery.
Stonehenge Health & Stingray Direct
At Stonehenge Health, I developed a content and advertising strategy for an audience of 46k+, reaching adults aged 55+ focused on improving physical and mental wellness. Beyond creating engaging social media content, I also crafted targeted advertising campaigns that combined informative, trust-building messaging with visuals that resonated with our audience’s wellness goals. Each campaign was data-driven, aiming to inspire proactive health choices while deepening brand loyalty. By integrating content creation and advertising, I elevated Stonehenge Health’s digital presence, making health insights accessible and empowering our audience to embrace healthier lifestyles.
At Stonehenge Health, I developed a content and advertising strategy for an audience of 46k+, reaching adults aged 55+ focused on improving physical and mental wellness. Beyond creating engaging social media content, I also crafted targeted advertising campaigns that combined informative, trust-building messaging with visuals that resonated with our audience’s wellness goals. Each campaign was data-driven, aiming to inspire proactive health choices while deepening brand loyalty. By integrating content creation and advertising, I elevated Stonehenge Health’s digital presence, making health insights accessible and empowering our audience to embrace healthier lifestyles.